About Us

The Alphabet of Wine

Based in McLaren Vale, South Australia, Alpha Box & Dice are embarking on an Alphabet of Wine. Each 'letter' embodies an individual winemaking project, with the end goal being a complete collection of wines that celebrates the diverse styles and varieties found in South Australia's famous wine regions, including McLaren Vale, Adelaide Hills and Barossa Valley. Since its beginning in 2008, AB&D has become a champion of South Australia's alternative – particularly Mediterranean – varieties, exhibiting innovation at every step of the process by bending traditional winemaking norms. Wines from the Alphabet of Wine are now available all over the world in some of the best restaurants and cellars. 


Sam Berketa: Head Winemaker

Adelaide local Sam Berketa joined Alpha Box & Dice as Head Winemaker in 2016 at just 26 years old, where he has evolved the existing legacy of wines and created new ‘letters’ under his unique winemaking philosophy. Sam has worked in wineries in McLaren Vale, Yarra Valley, Mornington Peninsula, Rheinhessen (Germany), Barolo (Italy) and Monterey (USA), applying knowledge gained in each vineyard to improve Alpha Box & Dice wines every vintage. 


Sam ensures that every Alpha Box & Dice wine is innovative, relevant, incredibly drinkable and most importantly – the best expression of the fruit and environment. To achieve this, Sam works with his network of growers year round, ensuring appropriate care and consideration has gone into the vineyard so that the quality of the fruit is translated into the glass.


Winemaking Philosophy

“My winemaking at Alpha Box & Dice aims to find exciting couplings between vineyard and variety that show unique characteristics, illustrating how our New World environments are interpreting the best of the Old World styles. Philosophically, each letter of our Alphabet of Wine is made individually to exhibit the purity of style, with a focus on limited interference and additions. I make interesting wines that have soul.”


— Sam Berketa, Head Winemaker



Our Guarantee

While the Alphabet of Wine is not yet complete, Alpha Box & Dice continues to evolve and grow, constantly finding new ways to be innovative and creative with how wine can be produced, displayed and consumed. Whether visiting the McLaren Vale Cellar Door, being a member of the Life Improvement Plan, or choosing a glass from either the local pub or a Michelin-star restaurant – every encounter with an Alpha Box & Dice bottle links you to the earth the grapes came from and the people that crafted it. 


And that's why we do what we do.